After the “divorce” with Intel, Apple released much more interesting computers. Besides, the ongoing Covid-19 epidemic forcing people to work and study from home has helped Apple’s MacBook business skyrocket.
|Apple’s decision to give up Intel has paid off in 2021|
Not always one
When Apple announced it was ending its partnership with Intel in 2020, it’s fair to ask at the time how well Apple can power laptops and desktops? Apple uses internal chips for iPhones and iPads, but has used Intel chips in computers for 15 years. It’s been questioned how Apple’s macOS desktop software will work with apps designed to run on Intel chips, or whether Apple’s processors will offer any benefits. Is there any benefit to the user, especially in terms of keeping up with intensive tasks?
However, all those doubts were quickly quelled when the first Apple M1 chip debuted in 2020 on the MacBook Air. It’s more powerful than Intel’s chips, offers longer battery life, and enables a fanless design, which helps keep Apple’s new MacBook Air even quieter than before. This proved to be an early success. In April 2021, Apple CEO Tim Cook said in his second-quarter earnings call that the M1 chip helped drive a 70.1% growth in Apple’s MacBook revenue, reaching 9.1 billion. USD in that quarter.
Apple accelerates at full speed
Growth continued in the fiscal third quarter, when MacBook revenue grew 16% year-over-year. During that quarter, Apple launched an all-new iMac, with a redesigned ultra-slim metal body that looks like a monitor placed on a stand. It’s thinner than previous Intel chip models, and offers other benefits, such as a better webcam and a much sharper screen than the models it replaces.
Apple made the launch even more exciting by offering a range of colors for the iMac, something the company hasn’t done since shipping the 1999 iMac. There was a slowdown in the fourth quarter of fiscal 2021. , when MacBook revenue increased only 1.6%, because like all other manufacturers, Apple has to suffer the general impact of the Covid-19 epidemic and the difficult problem of the global supply chain. However, fourth-quarter sales do not include revenue from the company’s most exciting new computer of the year.
The 14-inch MacBook Pro (M1 Pro), released in October 2021, has proven Apple’s processors are capable of serving the most demanding customers. This series runs on Apple’s latest M1 Pro and M1 Max processors, capable of handling intensive tasks. The 14-inch MacBook Pro’s display is the best ever on an Apple laptop, brighter, sharper, and smoother than previous Intel chip models.
It’s clear that the decision to part ways with Intel has allowed Apple to get up to speed with the development of its own chips, in the same way the company did with the iPhone and iPad. No longer hampered by Intel’s lagging behind, Apple has full control over its “cabinet”, which means the company can design new computer hardware and software together, rather than letting power Other companies’ chips decide what Apple computers can and cannot do.
New Year’s Expectations
Reports suggest users will see a new MacBook Air. Updates to the most powerful iMac Pro, Mac Pro, and more are also coming in 2022. Users can also see the M1 in other brand new product categories. This chip manages power so well that it could even be used in Apple’s augmented reality (AR) glasses.
According to Ming-Chi Kuo, a leading Apple analyst, Apple’s upcoming AR glasses, which he says will arrive by the end of 2022, will be as powerful as a Mac. This will help Apple’s AR glasses stand out from the rest of the competition, as it is capable of running graphics-intensive tasks without needing to be connected to a computer or phone.